BTB holds “Building Our Own Movement” workshop for digital marketing and innovation
If are you’re interested in digital marketing and online innovation then chances are you were at Biltmore today. The Belize Tourism Board (BTB) held a workshop to present, “Building Our Own Movement” (BOOM). The purpose was to inform locals about a few tweaks and adjustments that can be implemented to improve the quality of Belizean exposure online and abroad. Experts from different of fields spoke about marketing schemes based on the Belizean demographic as well as online website platforms that generate stunning mock ups for our products. BTB’s Director of Marketing and Industry Relations, Michelle Bowers Flowers says she thinks BOOM will help to visualize what Belize has done in terms of tourism and what they have plan to do with the assistance of the stakeholders.
Flowers explained that this training should boost the Belizean market’s online outreach as well as improve budgeting and marketing schemes.
BOOM plans to utilize modern technology and advertisement methods to target the people who are interested in visiting Belize and purchasing our local products.